Monday, August 30, 2010

Blue Diamond Smoothies

16 smoothies and days of prop production.. oh I meant pre-production from... well the Blue Diamond Almond growers. We love almonds and Huerta Quorum. HQ is the agency that does marketing for Blue Diamond. They sell it at Trader Joes if you haven't tried it. Really quite yummy. We collaborated with Barbara and Suzanne to finalize the plan before 2 days of shooting. Our beloved prop stylist Kira Wohlman came to the rescue and managed to sniff out every potential smoothie glass and matching theme available on the open/closed market. We published some of our favorites on our website FPLA or foodphotographylosangeles.com-- our new favorite place to share off new shots.

Saturday, August 14, 2010

Uncle Eddies Cookies: live action.


After spending a good amount of time shooting high-speed short commercial clips of assorted chocolate chip cookie scenes, we just couldn't help but turn into true cookie monsters. All in good, messy fun though... Imstepf sought out a couple of models who didn't mind getting down and dirty for the day. The concept involved having the basic ingredients of chocolate chip cookies literally being chucked at a girl's face from all directions. Of coarse, this all just looks so sweet utilizing a super duper high speed camera that could capture every grain of flour rebounding off our model in mid-air. Other ingredients that were thrown at the models included chocolate chips, oats, and..yes..even a generous bowl of syrup. What can we say, food.. and everything that goes into it..is our forte.